ULAB’s MSJ gets Swiss-based GA accreditation

The University of Liberal Arts Bangladesh's Media Studies and Journalism programme has recently been accredited by the Academic Council of the Swiss-based Global Alliance for Public Relations and Communication Management.

This accreditation will allow the students and faculty members to get connected with a network of academics, professionals, experts, and associations of communication and public relations from more than 200 countries around the world, according to a press release.

The global capability framework of Global Alliance (GA) will allow students to prepare themselves for the global market.

GA President and CEO Justin Green and GA Delegate-at-large, Academic Council Member Angel Alloza handed over the accreditation certificate to ULAB's MSJ Department Head Professor Jude William R. Genilo.

As part of a series of events to celebrate the accreditation, the Media Studies and Journalism Department (MSJ) organised a webinar on July 28. Speaking on the occasion, Justin Green said the certificate is a testament to the high quality of education at The University of Liberal Arts Bangladesh (ULAB).

"It will help the ULAB students and faculty members to get insights about all aspects of public relations by participating in training, seminars, presentations, and access to a wealth of resources and materials," he said.

Meanwhile, Angel Alloza said that the accreditation process of the GA is very stringent. The Academic Council of GA gives accreditation on the basis of multiple criteria which include programme objective and learning outcome, programme structure, academic leadership, students' services, and learning environment.