Parachute Advansed celebrates sisterhood

Hair oil brand, Parachute Advansed Beliphool, recently launched a special campaign to celebrate Sister’s Day 2021.

The month-long campaign will give 20 winning participants the opportunity to have an all-expense paid lunch at a five-star hotel with their sister, said a press release.

To celebrate this year’s Sister’s Day, which was on August 1st, Parachute Advansed Beliphool, hair oil brand by Marico Bangladesh Ltd, launched a special video with a message “Be Perfect”. The special video showcased the bond between renowned actress, Jannatul Ferdous Oishee and her sister Nishi. To participate in the campaign, viewers need to share this video on their social media timelines with the hashtags #MyPerfectSister and #PABeliphool. Participants who receive the highest number of reactions on their post have the chance to win a special lunch with their sister, courtesy of Parachute Advansed.

Expressing her feelings about the campaign, Oishee said, “While sisters do not always agree, they always back each other and they will always be there for one another. Arguments among sisters are natural, but that bond shared is something that can never be broken, no matter how difficult times may be. I am glad to be a part of this beautiful initiative by Parachute Advansed Beliphool that celebrates this strong bond and also gives sisters the chance to cherish the lovely moments of sisterhood.”

Allen Ebenezer Eric, Marketing Director of Marico Bangladesh Ltd, said, “As a brand, Parachute Advansed Beliphool has always focused on the strength of the bonds of sisterhood. Through this campaign, we aim to connect with the consumers at a deeper level by celebrating the strong bonds that sisters share.”

The company in its website said that Parachute Advanced hair oil contains ingredients which help penetrate the hair and provide nourishment & essential care.

‘Parachute Advansed recently also launched Strong Hair Strong Bond Friendship Day Campaign’.

The participants of the campaign can share their images with their friends in Parachute Advansed’s Facebook page’s inbox or in the campaign announcer static image section to get a chance to win a personalised picture.

Ashish Goupal, Managing Director of Marico Bangladesh Ltd, said, “Parachute Advansed stands for strong bonds and this campaign has been launched specially to showcase the strong bonds of friendship. The campaign has created a platform which will encourage friends to celebrate strong bonds of friendship as well.”