Parachute launches campaign to ensure safe baby care

Parachute Just for Baby began a campaign on ‘Safe Baby Care’ with actor Masuma Rahman Nabila by rewarding mothers for raising awareness about safe baby care during the harsh summer’s heat.

Building upon the idea that mothers know best about safe baby care, the brand has taken this initiative, said the company in a statement.

All mothers can get this chance to win gift hampers from Parachute Just for Baby by sharing their recommendations with other mothers.

This awareness initiative by Parachute Just For Baby is being hosted by Masuma Rahman Nabila, a popular celebrity and actress. She is a new mother searching for the best baby care products.

In a digital film on Facebook, Nabila says, “I use Parachute Just for Baby powder for my child because it is allergy-tested and completely safe. Moreover, the product comes from the house of Parachute Advanced, which is a known and trusted household name in Bangladesh.

“I have worked on Parachute Advanced and used their products, so I know about it first-hand. I completely trust this brand and recommend it to other mothers,” she said.

Marico Bangladesh Marketing Director Allen Ebenezer Eric said, “We thank all the mothers in the country who have used and recommended Parachute Just for Baby. The skincare range has 100 per cent safe ingredients and is certified by Made Safe.

“Our focus is to ensure that the products are best suited for the safe care of babies so that mothers can choose them confidently. Through this campaign, we aim to spread the message of safe baby care of Parachute Just for Baby to all mothers,” he added.