BPBL kicks off FIFA World Cup campaign

Berger Paints Bangladesh Ltd has launched a special campaign named ‘Utshab’er Rong Bisshocup’e’ to celebrate the upcoming FIFA World Cup 2022 and make football more popular in the country.

Berger is offering its customers the golden chance to win a world cup match ticket and watch the game live in Qatar, said a press release. The campaign began recently and will end on August 10.

Customers availing of Berger products, full painting crews or both for a minimum of Tk 10,000 from Berger Experience Zone locations will be eligible for the campaign.

To participate, customers only need to call the Berger call centre and ask to be enrolled.

The registration deadline is August 10, 2022, and the registered customers will need to complete a product purchase or service requisition to Berger’s designated dealer locations by August 15, 2022.

A total of seven product customers and three service customers will be chosen as the lucky winners of the campaign.

Winners’ tickets, accommodation and airfares will be covered by Berger, given that they have passport validity till June 2023.

Match tickets are not transferable and will be given as per the registered name.

Further guidelines communicated by FIFA regarding tickets will be followed.

The winners’ names will be announced via Berger’s official social media, and the call centre will also reach out to the individuals. Customers must keep their purchase receipts for future reference, the release added.

Md Mohsin Habib Chowdhury, senior general manager, sales and marketing, Berger, said, ‘Once again, one of the most colourful sports festivals – FIFA World Cup – is knocking at our doors! Berger opts to mix the colours of this festivity with its vibrance

‘Hence, we are proud and delighted to offer a celebratory campaign. Your journey to Qatar could be a reality this season, so don’t wait anymore if you are planning to give your household a new look,’ he said.

Earlier, Berger also associated with star footballer Jamal Bhuyan to carry the brand’s identity forward with a blend of sportsman spirit.

For more information regarding the campaign, please visit the official Facebook page of Berger Paints Bangladesh Limited.