Home ›› 25 May 2023 ›› Corporate
Professor Dr Abu Yousuf Md Abdullah, a renowned marketing professional with over 30 years of experience in the academic and corporate worlds, won the prestigious title of ‘Distinguished Professor of Marketing’ in Kotler Awards for his outstanding contributions to the field of marketing.
As a professor of marketing and international business at the Institute of Business Administration (IBA) of Dhaka University, Professor Abdullah dedicated his career to educating and mentoring thousands of marketing professionals and corporate leaders in Bangladesh, said a press release.
In recent years, Professor Abdullah has dedicated his efforts to popularising modern marketing in Bangladesh through his engagement as the Global Advisor of the World Marketing Summit, his establishment of the Bangladesh Institute of Modern Marketing (BIMM), and his ongoing research on numerous contemporary issues including ethical marketing, circular economy, and more.
The award was presented by Kotler Impact Inc., the brainchild of the Father of Modern Marketing, Dr Philip Kotler, a strategic marketing community that believes in building a generation that is sustainable, evolutionary, and transformable.
“As our Global Advisor, Professor Abdullah has contributed phenomenally to the development of modern marketing,” said a Kotler Impact representative. “So we are proud to recognise his commitment and devotion to the cause.”
