Home ›› 25 May 2023 ›› Corporate
Transsion Holdings, a leading provider of smart devices and mobile services, has inaugurated its ISMARTU factory to meet the growing demand for smart devices in Bangladesh.
ISMARTU Technology BD Limited, a subsidiary of Transsion Holdings, represents popular smart brands such as TECNO, itel, Infinix, oraimo and Syinix.
The new factory was officially launched by Transsion Holdings Chairman George Zhu and ISMARTU Bangladesh chief executive officer Rezwanul Hoque in the Meghna Industrial Economic Zone in Narayanganj on Wednesday, said a press release.
Posts and Telecommunications Minister Mustafa Jabbar attended the inauguration ceremony virtually as the chief guest where Bangladesh Economic Zones Authority Chairman Shaikh Yusuf Harun was present as a special guest.
Bangladesh Telecommunication Regulatory Commission (BTRC) Vice Chairman Engr Md Mohiuddin Ahmed and Song Yang, economic and commercial counsellor of the Chinese Embassy in Bangladesh were guests of honour at the ceremony.
Meghna Group of Industries Chairman Mostafa Kamal, and Google Partnerships Director Mahir Sahin, were also present to witness the momentous occasion.
Chairman Zhu acknowledged Bangladesh as a strategic market for the company’s business expansion. With a large population of over 170 million people and increasing consumer demand for affordable smartphones with high-end features, Bangladesh presents significant market opportunities.
Zhu expressed optimism that the investment in Bangladesh through ISMARTU would not only accelerate the company’s local development but also contribute to the digitization and modernization process of Bangladesh.
Connecting over internet links, the minister applauded Transsion for offering affordable devices in line with the government’s commitment to bridging the digital gap among the people.
The total investment of the first phase of the new ISMARTU factory is about $22 million, which demonstrates Transsion’s commitment to the local market. From design to construction, the new factory introduces more advanced production standards, with a more scientific layout to better meet the needs of modernised mobile phone production.
The ISMARTU factory, covering an area of over 22,000 square meters, is equipped with the latest technology and adheres to the highest international standards for quality and safety.
With a focus on streamlining the production process, the factory ensures efficiency and sustainability. This dedication allows Transsion to deliver top-quality smart devices to meet the ever-growing demand in Bangladesh.
The establishment of the ISMARTU factory in Bangladesh marks an important milestone for Transsion. The factory is expected to generate employment opportunities for over 2,000 local individuals, contributing to the local economy and supporting career growth within the region.
Transsion remains dedicated to investing in education and training, empowering local talent, and fostering skill development.
