Rangs Motors Ltd. and Mahindra & Mahindra Ltd. have launched a mega service campaign in Bangladesh titled “Rangs-Mahindra Care-fest” which is globally known as “Care-Fest”.
The goal of the campaign is to strengthen relationships with existing and potential customers of Bangladesh, said the company in a statement.
It said this is a mega service campaign where customers can avail special discount offers, namely 20 per cent discount on labour charges, 5 per cent discount on genuine spare parts and free vehicle check-ups.
Furthermore, there will be discount coupons, which will enable customers to avail these benefits for up to 30 subsequent days. The campaign will include amenities and activities like free health check-ups, sports, children's drawing competitions, and tree-planting programmes, as well as attractive gifts for the participants.
Rangs Motors Executive Director Satyajit Saha inaugurated the programme.
Additionally, Robin Kumar Das, Country Director, Mahindra Bangladesh, Md. Shaiful Islam, Group CFO and Company Secretary, Rangs Group were also present at the event along with the high officials of Rangs Motors Ltd. & Mahindra Bangladesh.
Satyajit Saha said, “Customer satisfaction and loyalty are the core pillars of our business. I firmly believe that this campaign will help us to increase customer satisfaction and strengthen customer relationships.”