Disney Star wins TV rights for ICC cricket in India

The International Cricket Council today confirmed Disney Star will be the home of all ICC cricket in India for the next four years having won the TV and digital rights to both men’s and women’s global events through to the end of 2027.

Disney Star won following a single-round sealed bid process which has yielded a significant uplift to the rights fee from the previous cycle continuing the impressive growth and reach of cricket.

The decision followed a robust tender, bidding, and evaluation process, which started in June 2022.

“We are delighted to continue to partner with Disney Star as the home of ICC cricket for the next four years,” ICC Chairman Greg Barclay said.

“We are delighted at being able to continue our association with the International Cricket Council,” K Madhavan, Country Manager & President, Disney Star said.